Interim Head of Marketing
Softability is a software consultancy that partners with R&D teams to develop robust software solutions. Leveraging our decades of experience, we combine deep industry expertise with long-term commitment and care. With a profound understanding of complex product development organizations, we support clients such as KONE, ABB, and Thermo Fisher.
Do you have a passion for crafting content strategies that speak directly to B2B audiences? Are you ready to lead, execute, and amplify content that will drive a recently renewed brand forward?
We’d love to hear from you! We’re looking for for an Interim Head of Marketing to join our team in Vantaa for a one-year maternity leave cover, and lasting one year. In this role, you’ll work as part of our leadership team, requiring a working proficiency in Finnish.
So, if you're ready to take the reins in content marketing while supporting our brand’s evolution, this role could be a perfect fit!
What you’ll do?
As our Interim Head of Marketing, you’ll
- Develop and implement our content strategy to resonate with our audience and strengthen our brand identity
- Plan and create content that highlights our expertise and thought leadership
- Collaborate with our sales and recruitment to ensure our marketing and communications align with our business needs
- Guide and support Softabilitians in producing quality content that aligns with our standards and strategy
- Oversee and execute the rollout of our new brand, ensuring a unified brand experience across all channels
- Represent marketing on the leadership team and collaborate in building an even better Softability for all of us
What’s in it for you?
At Softability, you’ll join a welcoming, supportive workplace with a strong emphasis on teamwork. Here’s what you can look forward to:
- The opportunity to shape our brand and content direction during a pivotal time
- Freedom to lead our marketing efforts and choose actions that best support our chosen strategy
- Friendly, skilled, and collaborative colleagues
- A diverse benefits package
- A fair monthly salary aligned with your experience and skills (expected range of 4500–5200€)
How to succeed in this position?
Your experience in content strategy and hands-on content creation, especially in the IT/technology sector and B2B environments, will be essential. Additionally, brand management and stakeholder collaboration skills will help you keep our new identity solid and consistent.
To excel in this role, you’ll need:
- A strong background in B2B content marketing, with both strategic insight and hands-on as well as content distribution skills to ensure the created content has maximum impact
- Skills in managing brand consistency and supporting brand rollout across all touchpoints
- Familiarity with content analytics to measure and optimize performance
- Excellent writing and editing skills in English to convey complex ideas in approachable, engaging ways
- Solid project management skills to oversee various marketing actions, such as content calendar and brand activities
- Strong teamwork skills to collaborate with various stakeholders
- A working proficiency in Finnish to participate effectively as part of our leadership team
We're working in a hybrid mode, and the position requires at least occasional visits to our office in Vantaa.
What’s a plus?
- Familiarity with coordinating with external partners or agencies
Interested?
We’re excited to get to know you! Hit the “Apply” button to send us your application, CV, and examples of your content work by December 1, 2024. We’ll review applications and begin interviews as they come in, so don’t wait to apply!
For any questions or more information, feel free to reach out to our current Head of Marketing, Mira Matilainen, at mira.matilainen@softability.fi or on LinkedIn. You can also read more about Softability and our culture on our website.
NOTE! Unfortunately, we're unable to offer relocation for this position.
- Department
- Back Office
- Locations
- Helsinki Metropolitan region
- Remote status
- Hybrid Remote
What we do?
With over two decades of experience in manufacturing and healthcare R&D, we enhance our clients’ teams with expertise in application and embedded development, data engineering, and quality assurance.
About Softability
At Softability, we employ 70+ people of 15 nationalities, including application developers, embedded developers, quality assurance experts, and many other professionals. Most importantly, we employ warm-hearted people. We are committed to taking care of them—take care of you—by fostering a supportive workplace where anyone can thrive.
Interim Head of Marketing
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